TropicCream / Zurina Saffiyah Zainal Abidin ... [et al.].

TropicCream is a small-scale coconut milk ice cream manufacturer based at Jalan University 46, Sri Gading, 83000 Batu Pahat, Johor. It operates as a sole proprietorship and serves healthy, creative, plant-based alternatives to traditional ice cream for increasingly demanding vegan and lactose-free desserts.The intent behind the business is consumption without guilt for healthconscious people and those on special diets including lactose intolerance and dairy allergies. We use rich, creamy coconut milk and nature's sweeteners in our products where our treat is pleasant, nutritious, and without chemicals added. TropicCream caters to the need of health Malaysians and lures in tourists after unique wholesome dessert experiences. With a home base in Malaysia, TropicCream is innovative in running the business in the food and beverage industry. All of its products are intended for defeat market segments, designed in such a way to panic about different dietary needs fulfillment from various segments which ultimately sets up TropicCream as a leader among the emerging plant-based dessert market. This business plan is primarily to throw up financial legs to support the functioning and growth of TropicCream. This includes the unique value proposition of the business, potential market, and profitability in line of fetching support from investors and financial institutions. This also acts as a guiding tool in operations to ensure that all departments like sourcing, production, marketing, and distribution tread the same path.