Abstract
Soynergy & Co. is a partnership business that produces soy-based products for healthy snacking. This company was established on 15 August 2022 and started operating on 02 August 2023. It was located at Kawasan Perindustrian Bukit Raja Selatan, Seksyen 7, 40000, Shah Alam, Selangor. This company was called Soynergy & Co. because it mainly used soybean in the product (soy), the ability of the product to provide energy to the eaters (energy) and cooperation between the partnership itself (Co.). These three words were combined together to create the business name which is Soynergy & Co. Objective of this business is to make the products available in local supermarkets for at least 25 shops before 2026 and reach the global audience in 2029. Soynergy & Co. also planned to develop 100% recyclable packaging by 2028 for reducing environmental impacts. This business sells snack bars or more specifically called as protein bars that were made from tempe, a Malaysian traditional food made from soybean that undergoes a fermentation process and is high in protein that can make the eaters feel full and promote thermogenesis (production of heat) that can lead to an increase of metabolism and help the body to burn more calories.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Saifulzamri, Nor Farha Shalisa UNSPECIFIED Othman, Nina Atiqah UNSPECIFIED Abd Halim, Nurul Syasya Aida UNSPECIFIED Mohamad Rais, Ainin Sofiya UNSPECIFIED Dzulkifli, Nur Syifa UNSPECIFIED |
Subjects: | H Social Sciences > HF Commerce > Business education |
Divisions: | Universiti Teknologi MARA, Negeri Sembilan > Kuala Pilah Campus |
Keywords: | ENT300, Soynergy & Co., protein, calories |
Date: | 2025 |
URI: | https://ir.uitm.edu.my/id/eprint/115836 |
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