Abstract
LuxRide located at No. 23, Jalan Dato' Abdullah Tahir, Taman Abad, 80300 Johor Bahru, Johor, Malaysia, is a private limited company that will use its organized framework to gain credibility, efficient capital management, and scalable expansion potential. LuxRide specializes in the selling of high-performance luxury flying sports cars, providing an exclusive selection of top-tier manufacturers known for exceptional engineering and uniqueness. In addition to LuxRide main supplies, we offer complete advisory services, various financing choices, and great after-sales care, such as personalized maintenance packages and access to exclusive luxury cars events. LuxRide primary target market consists of high-net-worth individuals (HNWIs), corporate clients, and passionate sports car enthusiasts from Malaysia and the neighbouring regions like Singapore, Indonesia, Brunei and Thailand. This demographic recognizes not only the newest in automotive perfection, but also the personalized service and exclusivity that LuxRide provides. The decision to start LuxRide is motivated by rising demand for high-performance luxury flying sports cars in Malaysia, which is supported by a strong economic outlook and rising disposable incomes among rich customers. The automobile luxury market is expected to increase significantly, creating a rich opportunity for a brand that represents excellence and exclusivity.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Muhaizi, Nurul Farisha UNSPECIFIED Saiful Jamsyir, Irdina Nabihah UNSPECIFIED Saharin, Nurliana Natasya UNSPECIFIED Ayazi, Nur Nathasya Aqilah UNSPECIFIED Yaakob, Nor Wahidayah UNSPECIFIED |
Subjects: | H Social Sciences > HF Commerce > Business education |
Divisions: | Universiti Teknologi MARA, Negeri Sembilan > Kuala Pilah Campus |
Keywords: | ENT300, LuxRide, Singapore, Indonesia, Brunei, Thailand |
Date: | 2025 |
URI: | https://ir.uitm.edu.my/id/eprint/115725 |
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