Ces’t Vie Sdn Bhd (LippyBe) / Nordarliena Hanim Asung ... [et al.].

Asung, Nordarliena Hanim and Richard, Erica Fanesia and Sulaiman, Nur Syahidah and Tee, Suechinnie Suadi and Ishak, Qayyim Kasyful Haq (2025) Ces’t Vie Sdn Bhd (LippyBe) / Nordarliena Hanim Asung ... [et al.]. [Entrepreneurship Project] (Unpublished)

Abstract

This report providing all data that was calculated and recorded during our Ces’t Vie Sdn. Bhd operating. The data included the administration part, operation part, planning, financial data and conclusion. Ces’t Vie, is a company beauty product that was established in 2023. Our first product was only focused on lip balm production. Over the years, we have come out with several ideas in satisfying our customer’s needs. The ideas go with the combination of some lip product in one case. This idea was established due to the hardship that we find among all ladies especially, that often have problem with storage issue in bag. The idea came out when we find that why do not just hang the product instead of store it in the bag. Hence, this product was created, with the combination of two product in the same case and the keychain concept. Besides, since beauty industry is the dominating industry these days. We try to conquer the opportunity by providing something different and authentic to the user. It is believed that with this idea, it is not only beneficial to our company, but it also can make customer life easier. We deliver what our customer needs. Hence, a trust loyalty among customer can be created. Along with making our product to be known to public much easier. We target on mid age, teenager customers. This is a unisex product, making it to be more appealing and interesting to all the customers. These days, beauty dominating, making it the best opportunity for us

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Asung, Nordarliena Hanim
UNSPECIFIED
Richard, Erica Fanesia
UNSPECIFIED
Sulaiman, Nur Syahidah
UNSPECIFIED
Tee, Suechinnie Suadi
UNSPECIFIED
Ishak, Qayyim Kasyful Haq
UNSPECIFIED
Subjects: H Social Sciences > HF Commerce
Divisions: Universiti Teknologi MARA, Negeri Sembilan > Kuala Pilah Campus
Keywords: Ces’t Vie, lip product, unisex product, ENT300
Date: 2025
URI: https://ir.uitm.edu.my/id/eprint/115607
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