Abstract
HerbaRest is an innovative herbal sleep aid kit that helps cure sleep-related problems naturally and holistically. It is not like any synthetic sleep aid, since it involves herbal remedies and aromatherapy, which help improve relaxation and guarantee restful sleep. The kit includes chamomile tea, essential oils, a warming eye mask, a diffuser stick, and herbal soap. This item works together to ease stress and promote restful sleep. HerbaRest is inspired by traditional herbal wisdom and modern wellness, offering a safe, chemical-free alternative for anyone seeking to improve their sleep naturally. Our product targets young professionals aged between 25 and 40 years, students aged between 18 and 24 years, frequent travellers, and health-conscious individuals who prefer natural wellness solutions. The product also appeals to senior citizens experiencing sleep disturbances due to ageing. There is an emerging marketplace for natural sleep aids with increased awareness about the risks of synthetic sleep supplements. In the next three years, HerbaRest will conquer the Malaysian sleep aid market, projecting sales growth through e-commerce, wellness retailers, and strategic partnerships with spas and hotels.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Shahredza, Alisya Balqis UNSPECIFIED Mohd Sadli, Nur Aifa Safeeya UNSPECIFIED Ikhwani Anuar, Nurul Farisyah UNSPECIFIED Mohd Azura Sukri, Nur Sofea UNSPECIFIED Shamsuddin, Siti Sarah Fatini UNSPECIFIED |
Subjects: | H Social Sciences > HF Commerce > Business education |
Divisions: | Universiti Teknologi MARA, Negeri Sembilan > Kuala Pilah Campus |
Keywords: | ENT600, HerbaRest, e-commerce, wellness retailers |
Date: | 2025 |
URI: | https://ir.uitm.edu.my/id/eprint/115472 |
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