Abstract
The establishment of BabyBliss as well as certification by the Companies Commission of Malaysia took place in February 2024 officially. The company BabyBliss is headquartered in Jalan Semenyih, Kajang, Selangor Darul Ehsan, Malaysia. It focuses on developing innovative, eco-friendly solutions in orthodontic pacifiers that are made primarily from plant-derived plastics named OrthoPac. The business consists of 6 well-positioned staffs, which are Shuraihiyyah Binti Zaid Matsom as the general manager, along with Nurul Husna Binti Norzuki as vice general manager, Fasihah Binti Lukman Hakim as finance manager, Maisarah Salwa Binti Sulaiman as human resources manager, Nur Damia Irdina Binti Mohd Zuhaidi as marketing manager, and Nur Izzah Nadhirah Binti Khairuddin as research and development manager. BabyBliss is committed to a vision deeply rooted in environmental responsibility and the well-being of future generations. Traditional pacifiers often contribute to environmental pollution, contain chemicals that may pose risks to the health of babies, and lead to dental complications like malocclusion, where there is an alteration of the normal position of teeth. Satisfying the aforementioned situations, our products come with the extra feature of a glow-in-the-dark keychain, as well as a secure attachment system to keep the pacifier from getting lost or falling on the ground, giving parents peace of mind. Our way of ensuring the health of infants and the protection of the environment at the same time is our highest priority in design.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Norzuki, Nurul Husna UNSPECIFIED Lukman Hakim, Fasihah UNSPECIFIED Sulaiman, Maisarah Salwa UNSPECIFIED Zaid Matsom, Shuraihiyyah UNSPECIFIED Khairuddin, Nur Izzah Nadhirah UNSPECIFIED Mohd Zuhaidi, Nur Damia Irdina UNSPECIFIED |
Subjects: | H Social Sciences > HF Commerce > Business education |
Divisions: | Universiti Teknologi MARA, Negeri Sembilan > Kuala Pilah Campus |
Keywords: | ENT600, BabyBliss, Semenyih, Kajang, Selangor |
Date: | 2025 |
URI: | https://ir.uitm.edu.my/id/eprint/115463 |
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