Abdul Khalik, Khairunisa
(2023)
Unlocking success: leveraging alumni records as a strategic business asset / Khairunisa Abdul Khalik.
The Alumni Chronicles (3): 4.
p. 17.
Abstract
In today's highly competitive business landscape, companies are constantly seeking innovative ways to gain a competitive edge. One often overlooked and valuable resource that businesses can tap into is their alumni network. By strategically leveraging the data stored in alumni records, companies can not only strengthen their brand image but also forge meaningful connections and unlock new opportunities. In this article, we will explore the significance of alumni records as a strategic business asset and how companies can harness their potential for success.
Metadata
Item Type: | Article |
---|---|
Creators: | Creators Email / ID Num. Abdul Khalik, Khairunisa 2021497994 |
Contributors: | Contribution Name Email / ID Num. Chief Editor Jack, Suriani UNSPECIFIED |
Subjects: | L Education > L Education (General) > Periodicals. Societies L Education > LG Individual institutions > Asia > Malaysia > Universiti Teknologi MARA > Sarawak |
Divisions: | Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus > Faculty of Business and Management |
Journal or Publication Title: | The Alumni Chronicles |
Number: | 3 |
Page Range: | p. 17 |
Keywords: | leveraging alumni records, strategic business asset, alumni network |
Collections: | UiTM Sarawak Publication |
Date: | September 2023 |
URI: | https://ir.uitm.edu.my/id/eprint/113876 |