Abstract
Bizmart Book and Such is an entity of business in UiTM Kelantan developed for retail laboratory and as an income generator for the university. It aims to become as a referred business training centre for university students. The novelty of this strategic entrepreneurship model, it has simulated retail lab run in real-time, on real business transactions. Any student may have utilized their knowledge learned in the classroom and practice real retail business with guidance from the lecturers who has expertise in retail, marketing, management, and finance. Plus, they earn wages too. Starting from inventory purchase planning, stocking, displaying inventories and selling, students also involved in decision making activities such as deciding to add product lines or product mixes, purchase budgeting, pricing strategy initiative, and many more.
Metadata
Item Type: | Conference or Workshop Item (Paper) |
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Creators: | Creators Email / ID Num. Zahid, Putra Faizurrahman UNSPECIFIED Zulqernain, Nurul Syaqirah UNSPECIFIED Nik Hassan, Nik Suriati UNSPECIFIED Mohamed, Siti Sarah UNSPECIFIED Ismail, Zurina UNSPECIFIED Bustaman, Hasnun Anip UNSPECIFIED |
Contributors: | Contribution Name Email / ID Num. Chief Editor Wan Ismail, Wan Nurul Fatihah UNSPECIFIED Editor Mohd Fuat, Nor Hazirah UNSPECIFIED Editor Nun Ramlan, Noor Fazzrienee J Z UNSPECIFIED Editor Anuar, Nuramira UNSPECIFIED Editor Abdullah, Shazila UNSPECIFIED |
Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty |
Divisions: | Universiti Teknologi MARA, Perak > Seri Iskandar Campus > Academy Of Language Studies (APB) |
Journal or Publication Title: | The 11th International Invention, Innovation & Design Exhibition 2022 (INDES 2022) |
Page Range: | pp. 287-288 |
Keywords: | Bizmart, Student Retail Lab, Strategic Entrepreneurship, Incubator, UiTM Kelantan |
Date: | 2022 |
URI: | https://ir.uitm.edu.my/id/eprint/112970 |