NMC460 : Business and marketing plan / College of Creative Arts

UiTM, College of Creative Arts (2025) NMC460 : Business and marketing plan / College of Creative Arts. [Teaching Resource]

Abstract

The emphasis of this course is to nurture entrepreneurship culture among students so that they can appreciate the value of entrepreneurship in their daily life. Students will be introduced to the fundamental of entrepreneurship: its concept and theoretical framework of entrepreneurship, and the individual contentpreneurial development. Students will also be exposed to creative and innovative development that will enhance them in identifying business opportunities. Emphasis will also be made on methods of starting a business.

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Item Type: Teaching Resource
Creators:
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UiTM, College of Creative Arts
UNSPECIFIED
Subjects: L Education > LB Theory and practice of education > Curriculum
L Education > LG Individual institutions > Asia > Malaysia > Universiti Teknologi MARA
Divisions: Universiti Teknologi MARA, Shah Alam > College of Creative Arts
Keywords: Syllabus, academic, UiTM
Collections: AIMS UiTM
Date: 2025
URI: https://ir.uitm.edu.my/id/eprint/110788
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110788

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