Abstract
The case study is important to evaluate the company’s background, organizational chart, operational and marketing strategy, profit and budget, product, future plan, company’s analysis as well as the company’s problems, and alternatives that the management has provided. The way to use to study analysis is by face-to-face interviews or through phone calling to get more information from the company. In addition, we also can conduct a
questionnaire from people who already purchased and tasted the product. Based on the company that we has been interviews is Burger ’O’ Myy. This business started on 4, 2017 Mr Razif bin Muhd Yunus, the owner of the company and has 3 branches which are at Taman Samarindah Kota Samarahan, Desa Ilmu Kota Samarahan and Metrocity Matang. Burger ’O’ Myy was very famous among students UiTM Kota Samarahan and for
those who love to eat western foods.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Umar Baki, Siti Sarah Zalikha 2017277134 Norhissham, Nur Hafiza 2017891188 May, Masnoni 2017880354 Andam, Jespeny Kiki 2017242536 Aben, Sheereen Puyang 2017200912 |
Subjects: | H Social Sciences > H Social Sciences (General) H Social Sciences > H Social Sciences (General) > Study and teaching. Research |
Divisions: | Universiti Teknologi MARA, Sarawak > Kota Samarahan II Campus > Faculty of Administrative Science and Policy Studies Universiti Teknologi MARA, Sarawak > Kota Samarahan II Campus |
Keywords: | case, study, burger |
Date: | 2019 |
URI: | https://ir.uitm.edu.my/id/eprint/106964 |
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