Abstract
Zero-waste should be practiced in managing waste disposal or production, preventing pollution, conserving natural resources, improving quality of life and well-being. Encouraging a sustainable practice in social media is one of the solutions to raise awareness of a zero-waste lifestyle. In Malaysia, Selangor has been identified as the highest wasteproducing state, and within the state, the highest populated district is the Petaling district. As a result, the Petaling district is where this study is being explored. In addition, this study emphasizes gender, age group, peers’ impressions of zero-waste posts on social media, and the ability to distribute zero-waste information on social media. This study aims to investigate the factors that influence social media users’ intentions to adopt a zero-waste lifestyle in Petaling. In this study, 210 observations were chosen as samples. The method that is being used in this study is logistic regression analysis. Overall, based on the results, it appears that peers’ impressions of zero-waste posts on social media serve as a significant influencing element.
Metadata
Item Type: | Article |
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Creators: | Creators Email / ID Num. Jamidin, Jaida Najihah UNSPECIFIED Azizul Rahman, Aiman Zafira UNSPECIFIED Mohamad Zamshary, Nur Hannah UNSPECIFIED |
Subjects: | L Education > L Education (General) Q Science > QA Mathematics |
Divisions: | Universiti Teknologi MARA, Negeri Sembilan > Seremban Campus |
Journal or Publication Title: | Journal of Exploratory Mathematical Undergraduate Research (JEMUR) |
ISSN: | 3030-5411 |
Volume: | 2 |
Keywords: | Intention, Lifestyle, Peer’s Impression, social media, Zero-waste |
Date: | October 2024 |
URI: | https://ir.uitm.edu.my/id/eprint/106035 |