Abstract
Amore cookies is an enterprise specializing in a diverse range of delicious baked treats with the finest ingredients. Amore Cookies offer a tempting range of handcrafted cookies, ranging from classic favorites to innovative delights. Some of our cookies flavor are chocolate chip which is one of our best sellers, red velvet, pistachio and many more. Our commitment to quality, innovation and a touch of love sets us apart in the market. Other than that, Amore cookies shop also designated as interactive and immersive spaces. Customers engage in a hands-on experience, selecting ingredients and watching the baking process. This not only caters to the desire for customization but also transforms cookie-buying into a memorable experience. Our business has garnered significant attention from customers due to our exquisite cookies that embody the spirit of love and joy. Our cookies are not just about the ingredients, it's about the love, creativity, and dedication that go into each batch. Amore cookies is a collaborative partnership involving six individuals who possess expertise in our respective fields. Our business is situated in IOI City Mall, Putrajaya. We carefully selected this location due to its strategic position as the largest shopping malls in Malaysia and the second largest shopping mall in all of Asia. The presence of 650 stores with numerous retail shops, restaurant and luxury brands provides us with convenient marketing opportunities for our business. Amore cookies is committed to becoming a recognized leader in the artisanal cookies sector. Our strategic focus includes expanding product lines, enhancing brand visibility and cultivating strategic partnerships. Through a customer-centric approach and a commitment to sustainability, we aim to elevate Amore cookies to new heights. Efficient operations are crucial for sustained success. Amore's operational plan outlines key processes, supply chain management and quality control measures. By investing in technology, streamlining production, and fostering a positive work environment, we aim to ensure the seamless execution of our business strategies. Besides, the financial projections demonstrate Amore's commitment to financial sustainability and growth. With a detailed analysis of revenue forecasts, expense management, and return on investment, our business plan underscores the viability and profitability of Amore Cookies in the dynamic market landscape. This business plan serves as a roadmap, guiding Amore cookies towards continued success in the world of artisanal cookies. As we embark on this journey, the essence of love and indulgence will continue to be at the heart of everything we do.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Rudy, Nur Zarifah Irdina UNSPECIFIED Ibrahimjee, Ayu Zulaiqha UNSPECIFIED Mohammad Hidayat, Nurain Yasmien UNSPECIFIED Muhamad Zamri, Nur Zafira Hanina UNSPECIFIED Mohamad Nami, Nur Shafira Alisha UNSPECIFIED Nor Anuwar, Nurul Shayra UNSPECIFIED |
Subjects: | H Social Sciences > HF Commerce > Business education H Social Sciences > HF Commerce > Business |
Divisions: | Universiti Teknologi MARA, Negeri Sembilan > Kuala Pilah Campus > Faculty of Applied Sciences |
Keywords: | Cookies, IOI City Mall, Putrajaya, ENT300 |
URI: | https://ir.uitm.edu.my/id/eprint/101963 |
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