Items where Author is "Mohd Yusof, Yuslina Liza"

Azhar, Sarah Aida and Mohd Yusof, Yuslina Liza and Haru, Zatul Fahany (2025) Building consumer trust: key factors shaping responses to influencer marketing campaign. (2025) Social and Management Research Journal (SMRJ), 22 (1): 8. pp. 113-128. ISSN 0128-1089

Mat Shafie, Intan Syafinaz and Mohd Yusof, Yuslina Liza and Mahmood, Ainun Nadzirah and Mohd Ishar, Nor Irvoni and Jamal, Hartini Zuhaila and Abu Kasim, Noor Hidayatul Aini (2018) Factors influencing the adoption of e-payment: an empirical study in Malaysia / Intan Syafinaz Mat Shafie ...[et al.]. (2018) Advances in Business Research International Journal (ABRIJ), 4 (2). pp. 53-62. ISSN 2462-1838

Abd Rahman, Sofiah and Mohd Roslin, Rosmimah and Salleh, Zarina and Mohd Yusof, Yuslina Liza (2008) Critical success and failure factors in SMEs - the retailing sector / Sofiah Abd Rahman ... [et al.]. (2008) Social and Management Research Journal (SMRJ), 5 (2). pp. 109-121. ISSN 1675-7017