The use of anthropomorphic agent in movie: case study of Cast Away (2000) / Azahar Harun and Mohameed Razeef Abd Razak

Harun, Azahar and Abd Razak, Mohameed Razeef (2019) The use of anthropomorphic agent in movie: case study of Cast Away (2000) / Azahar Harun and Mohameed Razeef Abd Razak. International Journal of Art & Design (IJAD), 1 (6). pp. 54-60. ISSN 2710-5776

Abstract

This paper presents a case study of a Hollywood blockbuster movie called Cast Away (2000). The analysis is based on two anthropomorphism theories called Familiar Thesis and Comfort Thesis. Categorised under adventure drama, Cast Away (2000) depicts a story of a Federal Express executive named Chuck Noland who survives a plane crash and is stranded on an uninhabited island in the Pacific for four years. Cut off from the modern world, Chuck adapts to the harsh environment of the tropical island by salvaging FedEx packages washed up on the beach. One of the packages contains a Wilson volleyball which later in the plot becomes Chuck’s companion. This study employs a scene-by-scene analysis approach to understand how anthropomorphism theories are exploited and presented in the plot. From this, several important scenes that promote the meaning of life and social relationships have been discovered. In this regard, the study concludes that the Wilson volleyball is not just an advertising gimmick but an anthropomorphic agent that helps provide companionship, care, comfort and motivation which are essential for human survival.

Metadata

Item Type: Article
Creators:
CreatorsID Num. / Email
Harun, Azaharazahar581@uitm.edu.my
Abd Razak, Mohameed RazeefUNSPECIFIED
Subjects: P Language and Literature > PN Literature (General) > Drama
P Language and Literature > PN Literature (General) > Motion pictures > General special. Including criticism, aesthetics, etc. Film genres. Semiotics. Illusion in motion pictures
Divisions: Universiti Teknologi MARA, Melaka > Alor Gajah Campus > Faculty of Art and Design
Journal or Publication Title: International Journal of Art & Design (IJAD)
Journal: Others > International Journal of Art and Design (IJAD)
ISSN: 2710-5776
Volume: 1
Number: 6
Page Range: pp. 54-60
Official URL: https://melaka.uitm.edu.my/ijad/index.php
Item ID: 29573
Uncontrolled Keywords: Anthropomorphism; Familiar thesis; Comfort thesis; Cast away
URI: http://ir.uitm.edu.my/id/eprint/29573

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