The impact of corporate social responsibility (CSR) on relationship quality in perspective of employees : A case study of ENCORP Berhad / Farah Najwa Asnan

Asnan, Farah Najwa (2016) The impact of corporate social responsibility (CSR) on relationship quality in perspective of employees : A case study of ENCORP Berhad / Farah Najwa Asnan. Student Project. Faculty of Business Management, Bandaraya Melaka, Melaka. (Unpublished)

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Abstract

In this emerging market economy with rapid advances of information and communication technology also includes globalization and liberalization, businesses in Malaysia are facing stiff challenges to maintain and survive in this competitive environment. One of the biggest challenges faced by most business is to fulfil the expectation of society of being responsible corporate citizens that will eventually have effect on long run profitability. Many company believes that corporate social responsibility (CSR) is the best action to be taken in order to be socially responsible towards society.

Item Type: Monograph (Student Project)
Uncontrolled Keywords: Corporate Social Responsibility (CSR); Encorp Berhad; Perspective of Employees
Subjects: L Education > LB Theory and practice of education > Teaching (Principles and practice) > Educational research. Regional educational laboratories.
L Education > LB Theory and practice of education > Teaching (Principles and practice) > Educational research. Regional educational laboratories. > Action research > Malaysia
Divisions: Universiti Teknologi MARA, Melaka > Bandaraya Melaka Campus > Faculty of Business Management
Depositing User: Admin Pendigitan 2 PTAR
Date Deposited: 27 Sep 2016 02:49
Last Modified: 27 Sep 2016 02:49
URI: http://ir.uitm.edu.my/id/eprint/14519

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