Items where Division is "Arshad Ayub Graduate Business School (AAGBS)" and Year is 2025

A

Abu Seman, Noor Aslinda and Mohd Fauzi, Nurul Hafizah and Mohamad, Arifha (2025) Assessing CRM strategies and their effect on customer satisfaction in Johor’s hospitality industry. (2025) Social and Management Research Journal (SMRJ), 22 (1): 4. pp. 45-64. ISSN 0128-1089

Ang, Nicky Carlmond and Ramlee, Fatanah and Tian, Vanida (2025) From restless nights to productive days: investigating sleep hygiene, social rhythm, and sleep quality in young adults. (2025) Social and Management Research Journal (SMRJ), 22 (1): 3. pp. 29-44. ISSN 0128-1089

Azhar, Sarah Aida and Mohd Yusof, Yuslina Liza and Haru, Zatul Fahany (2025) Building consumer trust: key factors shaping responses to influencer marketing campaign. (2025) Social and Management Research Journal (SMRJ), 22 (1): 8. pp. 113-128. ISSN 0128-1089

C

Choon, Wei Low and Mah, Pei Yew and Shaari, Nur Fatihah and Shukei, Liew (2025) Understanding job search intentions: a study on psychological drivers among Malaysian Graduates. (2025) Social and Management Research Journal (SMRJ), 22 (1): 7. pp. 99-111. ISSN 0128-1089

H

Hashim, Nur Iman and Mohd Fauzi, Nadzirah and Mohamad Zan, Ummi Munirah Syuhada (2025) The moderating role of influencer marketing in the relationship between customer perception and halal food products purchase behaviour. (2025) Social and Management Research Journal (SMRJ), 22 (1): 5. pp. 65-84. ISSN 0128-1089

M

Mohamad@Alwi, Mohamad Khairi and Mohd Nazari, Norwani and Shahrin, Muhamad (2025) Exploring the great outdoors: a bibliometric journey into adventure tourism. (2025) Social and Management Research Journal (SMRJ), 22 (1): 9. pp. 129-143. ISSN 0128-1089

Mustapha, Nur Arfah and Ismail, Zurina and Mohd Ishar, Nor Irvoni and Omar, Zoel-Fazlee and Mior Harun, Mior Harris (2025) Transforming education through generative AI: a pathway to equitable learning and literacy under SDG4. (2025) Social and Management Research Journal (SMRJ), 22 (1): 10. pp. 145-153. ISSN 0128-1089

N

Nisar, Shahzada Khayyam and Teoh, Sian Hoon and Khairuddin, Ahmad Zulfadhli and Nabeel, Amna (2025) Instrument validation: the impact of perceived instructional leadership on student engagement among the leaders of international schools of Jeddah, Saudi Arabia. (2025) Social and Management Research Journal (SMRJ), 22 (1): 6. pp. 85-97. ISSN 0128-1089

O

Osman, Idris and Ibrahim, Alisa and Mohd, Idaya Husna and Mohd Hashim, Maryam Jameelah and Ahmad, Nursaadatun Nisak (2025) Graduate soft skills and employability in Malaysia: the view of employers from different manufacturing companies. (2025) Social and Management Research Journal (SMRJ), 22 (1): 1. pp. 1-16. ISSN 0128-1089

T

Thomas, Bibianah and Arapa, Afida and Nordin, Jennifah and Aning, Ibianaflorinciliana Niane Anthony and Jalil, Saiful Zizi (2025) Navigating boundaries: uncovering constraints in focus group discussion within the context of security issue. (2025) Social and Management Research Journal (SMRJ), 22 (1): 2. pp. 17-28. ISSN 0128-1089