Items where Author is "Marimuthu, Malliga"
Article
Geographical Information Systems for managing the customer value / Abdul Manaf Bohari, Ruslan Rainis and Malliga Marimuthu. (2010) International Conference on Public Policy and Social Sciences (ICoPS). pp. 1-12.
Conference or Workshop Item
Competative Advantages Issues On Customer Lifetime Value On Retailers Profitability’s / Abdul Manaf Bohari...[et al.]. (2010) In: ICOPS 2010 : International Conference on Public Polices & Social Sciences : E-Proceedings, 26 to 27 May 2010, SP Inn Hotel, Sungai Petani Kedah, Malaysia.
The utilization of Georaphical Information Systems (GIS) for managing the customer value in the geographical marketplace / Abdul Manaf Bohari...[et al.]. (2010) In: ICOPS 2010 : International Conference on Public Polices & Social Sciences : E-Proceedings, 26 to 27 May 2010, SP Inn Hotel, Sungai Petani Kedah, Malaysia.