Items where Author is "Ismail, Irwan"

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Article

The triangulated influence of electronic word of mouth (eWOM) information on consumer purchase intention: a conceptual paper / Irwan Ismail, Akmal Aini Othman and Muhammad Majid. (2024) Insight Journal (IJ), 11 (1). pp. 166-176. ISSN 2600-8564

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