Items where Author is "Borzooei, Mahdi"

Halal brand and purchase intention of halal processed food in Malaysia: The influence of brand theory and religious commitment / Mahdi Borzooei. (2016) In: The Doctoral Research Abstracts. IGS Biannual Publication, 9 (9). Institute of Graduate Studies, UiTM, Shah Alam.

Halal brand and purchase intention of Halal processed food in Malaysia: the Influence of brand theory and religious commitment / Mahdi Borzooei. (2015) PhD thesis, thesis, Universiti Teknologi MARA.