FFM124 : Promotional layout and design / College of Creative Arts

This course is designed to develop basic entry-level skills required for careers in the creative industry and will enable the students to learn 6 common types of promotional campaigns, what their strategic differences are, how the communication works and how to design a great looking promo using solid design methodology. Throughout the duration of the term, students are provided with rich content includes: computer skills; layout, design, measurement activities; and decision making activities. By the end of the course, the students will develop basic understanding and the skills needed in executing any future task related to promotional layout and design.