PMA612 : Future trend in printing / College of Creative Arts

This course is designed to prepare students with knowledge in research and handling on event management by inviting experience people and master in printing area by giving talks to the student. The students are exposed with knowledge in method and research, survey and identifying various problem and questions in printing and publishing with a focus on strategic technology. The students are encouraged to participate in discussion in direction of future trends in printing and publishing industries with development of digital era and information technology system and Malaysia multimedia information system. Upon the exposure, the students are capable to drive of change in the print media industry, advances in print and digital media, finance and marketing strategies, and the management of quality in products and services. We expected the student able to solving the problems from the research regard s to related topics given related to environment, human resources, machines and methods and economics and social.