Factors that contribute to the successful implementation of e-commerce in a business to business company: a case study in Dancom TT&L Telecommunications / Farah Wahidah Anuar

Anuar, Farah Wahidah (2017) Factors that contribute to the successful implementation of e-commerce in a business to business company: a case study in Dancom TT&L Telecommunications / Farah Wahidah Anuar. Degree thesis, Universiti Teknologi MARA, Johor.

Abstract

E-commerce is the systems that are currently evolving around business-to-business companies in Malaysia. A more generic way in handling transactions involve in the company business flow. This study aimed to determine three factors which are organizational readiness, knowledge level and organizational structure. The main objective is to find out the relationship between these factors and their contributions towards successful implementation of E-commerce in business-to-business company in Malaysia. However, from this study, the researcher found out that three of the factors are only the minor factors that does not contribute to the chosen company to do the research, Dancom TT&L Telecommunications. Thus, it doesn't have the significant relationship towards successful implementation of E-commerce in that particular company. Due to the fact that the company only adopted E-commerce few years back, thus they are lacking of the organizational readiness, knowledge level and also the organizational structure that does not fully support E-commerce system. Further research can be done to study other factors that give major impact towards the successful implementation of E-commerce in business-to-business companies,

Metadata

Item Type: Thesis (Degree)
Creators:
Creators
Email / ID Num.
Anuar, Farah Wahidah
2014860468
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Mohamed, Noorita
UNSPECIFIED
Subjects: H Social Sciences > HF Commerce > Electronic commerce
Divisions: Universiti Teknologi MARA, Johor > Segamat Campus > Faculty of Business and Management
Programme: Bachelor of Business Administration (HONS) Marketing
Keywords: e-commerce
Date: 2017
URI: https://ir.uitm.edu.my/id/eprint/89260
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