CTM233 : Sponsorship management / College of Creative Arts

This course is offered to students to build a comprehensive and complete understanding of obtaining sponsorship and managing in a modern organization, particularly in the creative fields of film and theater. This course will allow students understand the important aspects of sponsorship for creative field in an organization and learn the mechanisms involved in executing sponsorship strategies, and it application to the film and theater businesses. Students are also required to work in groups and conduct presentations as part of their learning process.