EDM473 - Educational Marketing / Faculty of Education

UiTM, Faculty of Education (2023) EDM473 - Educational Marketing / Faculty of Education. [Teaching Resource]

Official URL: https://aims.uitm.edu.my/

Abstract

Services, products and privileges of education need to be disseminated via strategic educational marketing. This strategy is to ensure that society benefits from the marketed educational institution. Special focus is given to educational marketing models and its application to Malaysian schools. The focus of the study will be on elite schools, MRSM, polytechnics, technical schools and smart schools.

Item Details

Item Type:	Teaching Resource
Creators:	Creators Email / ID Num. UiTM, Faculty of Education UNSPECIFIED
Subjects:	L Education > LB Theory and practice of education > Curriculum L Education > LG Individual institutions > Asia > Malaysia > Universiti Teknologi MARA
Divisions:	Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Education
Keywords:	Syllabus, academic, UiTM
Collections:	AIMS UiTM
Date:	2023
URI:	https://ir.uitm.edu.my/id/eprint/77461

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