Strategic management accounting information usage and the choice of competitive strategy: moderating role of corporate life cycle / Pu Zhao, Raman Noordin and Stephen Laison Sondoh Jr

Pu, Zhao and Zhao, Pu and Noordin, Raman and Sondoh Jr, Stephen Laison (2023) Strategic management accounting information usage and the choice of competitive strategy: moderating role of corporate life cycle / Pu Zhao, Raman Noordin and Stephen Laison Sondoh Jr. Management and Accounting Review (MAR), 22 (1): 13. pp. 327-351. ISSN 2550-1895

Official URL: https://mar.uitm.edu.my

Abstract

This research investigated the moderating role of the corporate life cycle between Strategic Management Accounting (SMA) information usage and the choice of competitive strategies. The current research demonstrates that SMA information usage has a positive effect on the choice of competitive strategies by using partial least squares structural equation modelling (PLS-SEM) and comparing the difference in the relationship between SMA information usage and the choice of competitive strategy in different life cycle stages through partial least squares multigroup analysis (PLS-MGA). We found that compared with companies in the maturity stage, the productrelated information usage by companies in the growth stage was helpful for the choice of differentiation strategy. In addition, compared with companies in the growth stage, companies in the maturity stage used product-related information and competitor-related information to help managers choose cost leadership strategies. This research clarifies the relationship among the corporate life cycle, SMA information usage and the choice of competitive strategy, provides managers with more accurate strategic decision-making suggestions, and provides a method for corporate life cycle research, that is, using PLS-MGA to compare path differences in variable relationships at different life cycle stages.

Metadata

Item Type: Article
Creators:
Creators
Email / ID Num.
Pu, Zhao
UNSPECIFIED
Zhao, Pu
UNSPECIFIED
Noordin, Raman
UNSPECIFIED
Sondoh Jr, Stephen Laison
UNSPECIFIED
Subjects: H Social Sciences > HJ Public Finance > Public accounting. Auditing
Divisions: Universiti Teknologi MARA, Shah Alam > Faculty of Accountancy
Journal or Publication Title: Management and Accounting Review (MAR)
UiTM Journal Collections: UiTM Journal > Management & Accounting Review (MAR)
ISSN: 2550-1895
Volume: 22
Number: 1
Page Range: pp. 327-351
Date: April 2023
URI: https://ir.uitm.edu.my/id/eprint/77103
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