A study on marketing a new product for loyal waste waters sdn bhd : road barriers / Wan Latiff Wan Abdul Rahman, Swaibatul Aslamiah Husain and Nor Izatul Azua Mohd Rashid

Wan Abdul Rahman, Wan Latiff and Husain, Swaibatul Aslamiah and Mohd Rashid, Nor Izatul Azua (2006) A study on marketing a new product for loyal waste waters sdn bhd : road barriers / Wan Latiff Wan Abdul Rahman, Swaibatul Aslamiah Husain and Nor Izatul Azua Mohd Rashid. [Student Project] (Unpublished)

Abstract

When equipment and workers are idling during low demand any company need to produce by product in order to justify operating the equipment and make full use of labour forces. A proposal was done to produce road barrier during the low production period of water tanks. Surveys were carried out to study on existing road barrier market condition. From the data collected it was discovered that the products ( road barrier ) are marketed through limited marketing channels.

Metadata

Item Type:	Student Project
Creators:	Creators Email / ID Num. Wan Abdul Rahman, Wan Latiff 2004323367 Husain, Swaibatul Aslamiah 2004323454 Mohd Rashid, Nor Izatul Azua 2004323422
Contributors:	Contribution Name Email / ID Num. Advisor Mahmood, Ahmad Kamil UNSPECIFIED
Subjects:	H Social Sciences > HE Transportation and Communications > Traffic engineering. Roads and highways. Streets
Divisions:	Universiti Teknologi MARA, Shah Alam > Faculty of Business and Management
Programme:	Executive Master of Business Administration
Keywords:	road barrier, waste water, labour forces
Date:	2006
URI:	https://ir.uitm.edu.my/id/eprint/72477