Tiny.Heartbeats / Nur Atirah Muhamaparis

Muhamaparis, Nur Atirah (2022) Tiny.Heartbeats / Nur Atirah Muhamaparis. In: MINDAREKA HYBRID 2022: Programme Book. College of Creative Arts, Universiti Teknologi MARA Kedah Branch, pp. 61-62. ISBN 978-967-2948-25-4 (Submitted)


This on line store name is Tiny.Heartbeats is based in Penang. The name was selected because the words j'tiny' is to represent the cactus and succulents are sells in small sizes and the words heartbeats is representing "maternal love" which is the symbolic meaning of the cactus. The product description is 1custom made cactus store suits with the unique selling point. There are some people that really loves I plants and nature. They enjoy taking care of them. This cactus curation absalutely will made them fall in 1 love. The cactus and succulents wil be decorates in variety types of vases and decorations depends on : customer's requests. Tiny.Heartbeats has a lot of choices can be choosen. The strengths of this cactus : store is they are really suitable for gifts and any events. The owner sell their products according to the customer's request as low as RM20. It's very hard to buy a cactus with pretty curation in Penang. Tiny.Heartbeats will be the first to do so. Some challenges for me are not all people like to buy cactus, I have to make this product more attractive and appealing to everyone. From my research, I found out the logo and the concept of the old design that made by the owner did not communicate clearly to the audience. So, I have to solve the problem to make it more interesting about the product to attract more people to buy this product. Furthermore, the target audience for this product is for those who wants to buy a present either for their family, friends or even for themselves. The idea of my design are basically to represents the cactus more. I make it simple but still can attract people just by looking at the logo. When it comes to nature, it can be really crowded and messy, I decided to not make the design sink in behind the crowded design and products. I really excited and want to make the design concept more prettier and attractive. In conclusion, Tiny.Heartbeats have the opportunity to be a well known store because of they are pretty and an amazing products. Customers can customize their own with variation of choices and prices. Tiny.Heartbeats purpose is to attract more people to celebrate their loves one with amazing curation of cactus and succulents with the affordable price.


Item Type: Book Section
Email / ID Num.
Muhamaparis, Nur Atirah
Email / ID Num.
Mohd Khalis, Faryna
Ismail, Abdullah Kula
Subjects: H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business
H Social Sciences > HD Industries. Land use. Labor > Service industries
Divisions: Universiti Teknologi MARA, Kedah > Sg Petani Campus > Faculty of Art and Design
Page Range: pp. 61-62
Keywords: Malaysia, cactus, decoration
Date: 2022
URI: https://ir.uitm.edu.my/id/eprint/72384
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