MCash E-Wallet / Muhammad Adam Afkar Che Mohd Zukri

Che Mohd Zukri, Muhammad Adam Afkar (2022) MCash E-Wallet / Muhammad Adam Afkar Che Mohd Zukri. In: International Degree Design Exchange 2022, 14 - 22 August 2022, Universiti Teknologi MARA Perak Branch Seri Iskandar.
Abstract

The objective of my project is to promote Mcash e-wallet to be used by consumers in Malaysia. This will focus on brand identify to make sure Malaysians know this e-wallet. More advertising to keep Mcash be consistently use this e-wallet. To achieve the objective of the study, Mcash will have collaboration with KKmart, a convenience store using business to business strategy. This will have benefit from KKMart and Mcash.

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