The Waw: Waw Collection / Ismail Mohamad Salleh ... [et al.]

Mohamad Salleh, Ismail and Mohd Amin, Muhammad Haziq and Abdul Ghaffar, Nurain Izzati and Mohd Shamsul Nazri, Nur Alia Dania (2021) The Waw: Waw Collection / Ismail Mohamad Salleh ... [et al.]. [Entrepreneurship Project] (Unpublished)


Waw collection has been 3 years in business since 2019 until 2021. Nik Muhammad Abir Islami bin Nik Muhammad Azam is the founder of Waw collection. This company has their warehouse located in Batu Caves, Selangor. This business is conducted 100% online such as Facebook and Whatsapp. They used imported fabrics made from Japan and sewn entirely by the company’s employees.
This case study involves the information of Waw Collection company such as the background of the company, organizational structure, business product, marketing channel and strategy as well as their financial achievement. This case study is also an extensive study of how a company operates and manages their business and how they are facing their challenges that they are facing.


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