Diyaasz Enterprise / Nurshahila Abdul Razak

Abdul Razak, Nurshahila (2021) Diyaasz Enterprise / Nurshahila Abdul Razak. [Entrepreneurship Project] (Unpublished)


DIYAASZ ENTERPRISE is the property established by Sharifah Rodhiah Binti Syed Zahari and the Company is established and registered under the Companies Commission of Malaysia (SSM) and its registration number is (002876188-P). The location of the company's premises is at. No: 27 Jalan SG 9/25, Taman Sri Gombak 68100 Batu Caves, Selangor Darul Ehsan. This business was established by selling men's and women's perfume products. The business is more focused on providing products through online. Therefore, the Facebook page was created with the name @Diyaz.Inspired Perfume The reason for choosing the Facebook page as the main platform to disseminate product information is because it is easier and Facebook is more social than others. Therefore, it is easy for me to attract more customers within the specified range. In addition to Facebook, Instagram and also Shopee have been chosen as platforms for communication with customers. Regarding the price of the product, the price is very affordable and easily available at RM 35 per unit.
The main focus of the customer is regardless of age and gender. The reasons why I chose them is because referring to my investigation, the majority of these perfumes are often worn in their daily lives equally regardless of age or gender as stated and the price is very affordable and the fragrance is the same as the original perfume. So, I took this opportunity to sell this product by setting up a business and its place close to my premises so that it is easy for me to deliver the product to the customer. The method of product delivery is by COD as well as postage, Moreover, if the customer requests for delivery a minimum charge will be given as long as it is within the reach of the business.


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