Cozy wear empire : sleep essential / Nuryasmin Huda Noorazly ...[et al.]

Noorazly, Nuryasmin Huda and Zulhairi, Siti Nurshuhadah and Sharifuddin, Nor Hazirah and Zainal, Amirah Nurdania and Saharudin, Eisha (2022) Cozy wear empire : sleep essential / Nuryasmin Huda Noorazly ...[et al.]. [Entrepreneurship Project] (Unpublished)


Cozy Wear Empire is a small business that was created with the intention of providing comfortable sleepwear as well as sleeping accessories to Malaysian. The main mission of this business is to ensure all the customer having a good sleep while using product from Cozy Wear Empire at one building love and self-care in every day. We want to provide them with comfy garments and good product material to help them obtain a good night's sleep. The business entities for Cozy Wear Empire are a partnership with five partners. This business will begin moving in on March 3rd, 2022, to complete some initial setup and preparations before begin the operations. The business operation is sells in-store and selling in online. The store is in the mall next to a residential area and an office building where we want to interact with more customers and encourage them to acquire our products. The target customer for Cozy Wear Empire is children, male, female and family. Sleepwear and sleeping accessories were used on a daily basis and are such an important part of people's lives. Even though, there a lot of competitors that also produce the same product as us we still want to assure that our product could help the society with the comfort and cozy material to achieve such a wonderful and flexible lifestyle. Cozy Wear Empire are providing the such as pajamas for male, female and kids, kaftans, pillowcases, scrunchie, slippers, scented mist, and scented candles. The main components of this business are direct labor, machinery, and equipment. In the business plan, the organizational plan describes the company's principal objective and vision, as well as all of the staff responsibilities involved in running Cozy Wear Empire. The marketing plan is the next component, and it will display the promotions that Cozy Wear Empire offers to its customers in this part. It lists the products and services offered by this business, as well as the prices for each one. The operation strategy for this Cozy Wear Empire is essentially outlining the internal variables that support the general operation of the system. The third component, the financial plan, essentially illustrates the profit of the firm as well as the total cash flow of the company. The income statement, cash flow statement, and final balance sheet are all included in the financial plan. The entire cash required to launch Cozy Wear Empire is RM 29,6


Item Type: Entrepreneurship Project
Email / ID Num.
Noorazly, Nuryasmin Huda
Zulhairi, Siti Nurshuhadah
Sharifuddin, Nor Hazirah
Zainal, Amirah Nurdania
Saharudin, Eisha
Email / ID Num.
Mazlan, Nurul Farhana
Subjects: H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
T Technology > TT Handicrafts Arts and crafts > Clothing trade
Divisions: Universiti Teknologi MARA, Johor > Pasir Gudang Campus > Faculty of Business and Management
Keywords: Business plan, Sleepwear, Pajamas
Date: 2022
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