Case study of Logitech / Mohammad Luqmanul Hakim Hisham

Hisham, Mohammad Luqmanul Hakim (2022) Case study of Logitech / Mohammad Luqmanul Hakim Hisham. [Entrepreneurship Project] (Unpublished)

Abstract

The goal of this assignment is to find the problem in the product. The company I've chosen is Logitech International S.A. From their extensive product selection, I chose the K380 keyboard for my research. I used a SWOT analysis to determine the K380's strengths, weaknesses, opportunities, and threats in this case study. The first problem I noticed with the K380 keyboard is its lack of ergonomics. I've come up with the best option, which is to convert it to a split keyboard, which will free up more space and allow for more comfortable typing.

Metadata

Item Type:	Entrepreneurship Project
Creators:	Creators Email / ID Num. Hisham, Mohammad Luqmanul Hakim UNSPECIFIED
Subjects:	H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty T Technology > T Technology (General) > Industrial research. Research and development
Divisions:	Universiti Teknologi MARA, Perlis > Arau Campus > Faculty of Computer and Mathematical Sciences
Keywords:	Logitech ; K380 Keyboard ; Split Keyboard
Date:	20 June 2022
URI:	https://ir.uitm.edu.my/id/eprint/62037