Smart Tag / Nur Farisa Zulkifli

Zulkifli, Nur Farisa (2022) Smart Tag / Nur Farisa Zulkifli. [Entrepreneurship Project] (Unpublished)


This assignment is about identifying the problem with the product. The company that I have chosen is Smart Tag by Touch n Go. From their variety of products, I have chosen the Smart Tag devices to do my analysis. In this case study, I have done the SWOT analysis to identify the strength, weaknesses, opportunities, and threats of the Smart Tag devices. The main problem I identified on this Smart Tag is that the Smart Tag devices are quite bad of the battery used, unlike the other products by Touch n Go. From the problem, I can come up with the best solution which is bringing to change the Smart Tag supplier in order to increase the output of a more durable product.


Item Type: Entrepreneurship Project
Email / ID Num.
Zulkifli, Nur Farisa
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
T Technology > T Technology (General) > Industrial research. Research and development
Divisions: Universiti Teknologi MARA, Perlis > Arau Campus > Faculty of Architecture, Planning and Surveying
Keywords: Smart Tag ; Smart Tag Devices ; Battery Used
Date: 17 June 2022
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