Islamic Civilization Park, Kuala Terengganu: attributes towards tourist satisfaction / Nabihah Juhari, Nur Effira Aida Azhari and Nik Nur Amirah Ibrahim

Juhari, Nabihah and Azhari, Nur Effira Aida and Ibrahim, Nik Nur Amirah (2015) Islamic Civilization Park, Kuala Terengganu: attributes towards tourist satisfaction / Nabihah Juhari, Nur Effira Aida Azhari and Nik Nur Amirah Ibrahim. [Student Project] (Unpublished)

Abstract

The concept of Islamic Tourism is deemed to be newly growth in the industry and the demand of Muslim tourists who travel and experience tourism related activities have brought forward a better understanding on their motivational factors. This is to provide better satisfaction for them when visiting Islamic tourist destination. Therefore, this research paper seeks to determine the motivational factor that influence visitor satisfaction with various products, and services of attractions offered in Islamic Civilization Park, Kuala Terengganu. The study used secondary data that was based on relevant literatures. Primary data was also being used based on quantitative. Data was collected through questionnaire and randomly given to the tourist in Kuala Terengganu to assess their satisfaction level. The findings of this study provide a better understanding on tourist satisfaction in Malaysian Islamic tourist destination by looking into three motivational factors include service quality, architectural design and monument of the place, and lastly destination attributes

Metadata

Item Type: Student Project
Creators:
Creators
Email / ID Num.
Juhari, Nabihah
2011112633
Azhari, Nur Effira Aida
2011926829
Ibrahim, Nik Nur Amirah
2012650938
Contributors:
Contribution
Name
Email / ID Num.
Advisor
Darson, Daim
UNSPECIFIED
Subjects: G Geography. Anthropology. Recreation > G Geography (General) > Travel. Voyages and travels (General)
G Geography. Anthropology. Recreation > G Geography (General) > Travel and the state. Tourism
G Geography. Anthropology. Recreation > GT Manners and customs > Customs relative to public and social life
Divisions: Universiti Teknologi MARA, Melaka > Bandaraya Melaka Campus > Faculty of Hotel and Tourism Management
Programme: Bachelor of Science (Hons) in Tourism Management
Keywords: Islamic Civilization Park; Islamic tourism; Motivational factors; Visitor satisfaction
Date: 2015
URI: https://ir.uitm.edu.my/id/eprint/60418
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