Air Shoppe / Mona Marzukhi ... [et al.]

Marzukhi, Mona and Ishak, Nurul 'Iman Faridz and Shaari, Siti Aishah and Rosli, Mohd Farid and Abd Wahab, Harziana Irwati (2002) Air Shoppe / Mona Marzukhi ... [et al.]. [Entrepreneurship Project] (Submitted)


Air Shoppe was initially planned to be a venture to cater the demand of kite flyers particularly in Penang for better quality products. Although we work in the initial stage but we've given effort and our full commitment with professionalism. We also worked as to act with customers' best interest in mind besides giving opportunity to bring out this already well-known game but only lack of exposure among people. We also are happy to introduce modern types of kites among Malaysians, which are unbelievingly common in other parts of the world. At this stage we obviously are not able to produce our own product bearing our own name but that will be our future target. This comprehensive proposal will consist the overview of the business comprising administrative, marketing, operational and financial plan. The administrative plan was carefully tailored to ensure that all managerial needs for this venture is explored and elaborated for a sound administrative management and good human resource strategies. The plan emphasized on the office management of the company, the projected cost for furnishing the office and also the monthly administrative expenses such as utility bills and personnel salaries that would be incurred. The next part of the plan includes the planning for managing the human resource of the company. This includes salary structure and financial incentives for all workers.


Item Type: Entrepreneurship Project
Email / ID Num.
Marzukhi, Mona
Ishak, Nurul 'Iman Faridz
Shaari, Siti Aishah
Rosli, Mohd Farid
Abd Wahab, Harziana Irwati
Subjects: H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
H Social Sciences > HD Industries. Land use. Labor > Manufacturing industries
H Social Sciences > HD Industries. Land use. Labor > Sporting goods industry. Recreational equipment
Divisions: Universiti Teknologi MARA, Kedah > Sg Petani Campus
Keywords: Air Shoppe, kite flyers, professionalism, Malaysians
Date: 29 August 2002
Edit Item
Edit Item


[thumbnail of 57675.pdf] Text

Download (276kB)

Digital Copy

Digital (fulltext) is available at:

Physical Copy

Physical status and holdings:
Item Status:

ID Number




Statistic details