Effectiveness of Kami Prihatin charity programme during the covid-19 outbreak / Ainorkhilah Mahmood … [et al.]

Mahmood, Ainorkhilah and Elias, Muhammad Ismail and Bakhari, Nor Aziyah and Othman, Nor Azlan and Abdul Hamid, Haslinda (2021) Effectiveness of Kami Prihatin charity programme during the covid-19 outbreak / Ainorkhilah Mahmood … [et al.]. Journal of Social Sciences and Humanities, 5 (2). pp. 111-125. ISSN 2600-7274

Official URL: http://ejssh.uitm.edu.my


The standard of living has a significant impact on one's quality of life. However, as the standard of living rises, so will consumer spending on products due to rising commodity costs. As a result, low-income households (B40) and needy people face difficulties. The government and non-governmental organizations have established many charity programmes to address this issue. Thus, the purpose of this study is to assess the effectiveness of a charity programme, Kami Prihatin 4.0, in assisting people in need during the COVID-19 outbreak. In total, 143 respondents participated in the study. A set of questionnaire was prepared to collect all of the essential data. The questionnaire was adaptedfrom previous study which originally used to used to gauge the perception of charitable giving in general. The questionnaire is divided into five sections. The sections comprise of demographic profile of the respondents, general perception, progamme’s donation, progamme’s flow and regarding the understanding of speech about COVID-19. Before the programme began, each participant was handed one per individual, which was subsequently collected when the session
ended. The findings revealed that the majority of the participants have positive feelings about the programme because it benefits not only them but also the organizer. Furthermore, the participants agreed that this programme should be held even during the COVID-19 pandemic. The majority of them would be more likely to attend the programme even during a crisis. This study demonstrates that charity programmes have a positive influence on low-income families. As a result, efforts to aid poor people during a crisis are critical to alleviating their suffering.


Item Type: Article
Email / ID Num.
Mahmood, Ainorkhilah
Elias, Muhammad Ismail
Bakhari, Nor Aziyah
Othman, Nor Azlan
Abdul Hamid, Haslinda
Subjects: H Social Sciences > H Social Sciences (General)
L Education > LG Individual institutions
H Social Sciences > H Social Sciences (General) > Research > Citizen participation
Divisions: Universiti Teknologi MARA, Pulau Pinang > Permatang Pauh Campus
Journal or Publication Title: Journal of Social Sciences and Humanities
UiTM Journal Collections: UiTM Journal > ESTEEM Journal of Social Sciences and Humanities (EJSSH)
ISSN: 2600-7274
Volume: 5
Number: 2
Page Range: pp. 111-125
Keywords: Standard of living, Asnaf charity, COVID-19
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/56055
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