Ice Cream Fruit Cup/ Jessica Munte … [et al.].

Munte, Jessica and Ossen, Noor Aina Umairah and Sarifuddin, Nur Sufi Zarifah and Ismail, Nurul Izzati and Roger, Shonia (2018) Ice Cream Fruit Cup/ Jessica Munte … [et al.]. [Entrepreneurship Project] (Unpublished)


We have identify that we choose ice cream fruit cup as our business opportunity. This is because there no one competitors have sell new flavor except sugar brown and sell the ice cream that have fresh fruit. Besides, we also have evaluate the business opportunity to see and know how far our business is going on and to prevent we set up wrong business. The main 3 things we consider is environment, ourselves and community. For the environment, we need to know our target market or buyers that will buy our product and can consume our product to forecast our sales. Besides, focus on customer on what they wants which is the preferences and taste also the trend now days. moreover, have a strategic plan how to promote the business, how can our business help society, the rule or procedures set by government to the entrepreneur and consider about the place set up the business either it is strategic or not.


Item Type: Entrepreneurship Project
Email / ID Num.
Munte, Jessica
Ossen, Noor Aina Umairah
Sarifuddin, Nur Sufi Zarifah
Ismail, Nurul Izzati
Roger, Shonia
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Marketing
Divisions: Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus > Faculty of Administrative Science and Policy Studies
Keywords: ice cream, fruit cup, business opportunity
Date: 16 May 2018
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