ENT 530 Social Media Portfolio: Craft Malaysia / Nur Qayyimah Syahindah Mohd Saifulakamar

Mohd Saifulakamar, Nur Qayyimah Syahindah (2021) ENT 530 Social Media Portfolio: Craft Malaysia / Nur Qayyimah Syahindah Mohd Saifulakamar. [Entrepreneurship Project] (Unpublished)


Crafting is one of my favourite pastimes. One of my art items is Pyssla beads. Since DIY is a hobby of mine, I started this company by myself.
Craft_Malaysia was the company name I selected for this Social Media Portfolio. After considering a variety of products that I would like to create, I decided on HAPPY DIY KIT as my product for this assignment.
Customers can spend their spare time decorating their whiteboard, keychain, or magnet with the bright pyssla beads they prefer with this HAPPY DIY KIT.
I've also created a Facebook page to draw people who are interested in purchasing my product. To draw my target client, I'm employing a range of strategies. Using an appealing image and employing the proper teaser, hard sell, and soft sell techniques is a great way to entice customers to purchase the product.


Item Type: Entrepreneurship Project
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Mohd Saifulakamar, Nur Qayyimah Syahindah
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing
T Technology > TT Handicrafts Arts and crafts > Home arts. Homecrafts. > Decorative crafts > Beadwork
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management
Keywords: facebook, sales, Craft Malaysia, crafting, Pyssla beads
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/55182
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