ENT 530 Social Media Portfolio: Hijab Inner by AAH / Nur Shahirah Puteri Razimi

Razimi, Nur Shahirah Puteri (2021) ENT 530 Social Media Portfolio: Hijab Inner by AAH / Nur Shahirah Puteri Razimi. [Entrepreneurship Project] (Unpublished)


This report provides business details about Hijab Inner by AAH that need to be conducted through online platforms. The platform I have been using to perform this business is Facebook because it helps to expand more audience from many geographic and people around Malaysia.
Hijab Inner by AAH is an online business that sells inner scarf or known as hijab inner for women who are wearing hijab. It is important for women to choose the right material for the inside to stay comfortable throughout the day especially for those who are suffering from migraine. Furthermore, this online business is based in Rawang, Selangor.
It is necessary for Hijab Inner by AAH to choose the right material for their inners since our target market is every woman who wears hijab especially women who really need to use the right material because they have migraines. Therefore, we choose the best material to serve our customers at our best even in our first baby step. We are well aware of competitors from branded names such as Naelofar and Alhumaira. Therefore, we choose them as our role model to stay ideal in our customers’ hearts by maintaining affordable prices with high quality hijab inner served.
Last but not least, this report contains writing skills for teaser to catch attention from the potential customers. In addition, we are marketing our products through Facebook by using good writing skills in both hard sell and soft sell along with good graphic details.


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