Big Hope Centre / Farinah Saelih ... [et al.]

Saelih, Farinah and Dainal, Nor Alzatie and Mansor, Mohd Firdaus and Said, Norhidayah and Mausi, Ather (2010) Big Hope Centre / Farinah Saelih ... [et al.]. [Entrepreneurship Project] (Unpublished)


Our company name is Big Hope Centre. We chose this name because it is compatible with the service we provide that care of children who have Down syndrome. This is in line with Malaysia's aspiration is not to ignore people with disabilities ( 21/03/2010). For realizing the government's intention that the Down syndrome should be educated, Big Hope Centre want to provide care and special education for Down syndrome in creating a society that can live better. Our target market is people near Kota Kinabalu. This is because according to statistics 1 in 700 births are those which deal with the birth of Down syndrome (the information based on Berita Harian 21/03/2010). Latest information from the Berita Harian (2008) in Kota Kinabalu birth rate was 51,773. We see the total fertility rate is a good potential for us to provide child care services who have down syndrome. Each year the birth rate for urban areas will increase from year to year due to factors of development and migration of rural people. We believe our services can be successful because of the existing services of only one. The support they have approximately 200 children. Our service locations are in Kingfisher because this area is an area where people live. This location is also strategic because it is the middle area between the target market areas.


Item Type: Entrepreneurship Project
Email / ID Num.
Saelih, Farinah
Dainal, Nor Alzatie
Mansor, Mohd Firdaus
Said, Norhidayah
Mausi, Ather
Subjects: H Social Sciences > HD Industries. Land use. Labor > Rehabilitation centers. Vocational rehabilitation. Employment of people with disabilities
H Social Sciences > HD Industries. Land use. Labor > Service industries
H Social Sciences > HN Social history and conditions. Social problems. Social reform > Quality of life
L Education > LB Theory and practice of education > Preschool education. Nursery schools
Divisions: Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Administrative Science and Policy Studies
Keywords: Business plan; Business management; Entrepreneurship; Children; Disabilities
Date: 2010
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