Lawa Seri Hijab / Norzulaika Mohd Hafizar

Mohd Hafizar, Norzulaika (2021) Lawa Seri Hijab / Norzulaika Mohd Hafizar. [Entrepreneurship Project] (Unpublished)

Abstract

This business activity required student to conduct either sell product or offer service. Students can do the business activity online or offline business. As a student, my lecturer, Puan Hafini Suhana binti Ithnin, gave within 3 weeks to conduct my own business activity. For this business activity, I decided to choose to sell headscarves or also known as tudung from Lawa Seri Hijab which is my own brand since January 2021. According to business activity for ENT300 programme, I should run my business activity within 3 weeks. I run my business activity through online on Facebook and Instagram. This is also a big challenge for me because it has a lot of competition in hijab business. Furthermore, I have also gotten support from my family. I borrowed money from my family as my business capital. So, I bought in bulk from suppliers which is Ashanim Textile. Then, I have sold Darina square printed edition within 3 weeks. I started from 2 May 2021 until 23 May 2021. I have also recorded sales on cash flow. Therefore, I can find out how much I gain profits and losses I bear. Other than that, I have worked hard by doing promotions through social media to get customers within 3 weeks. It was not easy for me to run this business activity due to Covid-19 pandemic as there is a part of society that has less income and I had to meet with the supplier to take all the stock by following standard operating procedures (SOPs). Hence, I use the J&T service to deliver orders to customers. From this business activity, I was glad as my family, friends and lecturers support and help me. Also, I exposed on how to operate my own business and being more intelligence in conducting business. I able to analyze the problem and find the solution in business. Other than that, I know how to arrange my marketing strategies to attract customers. Therefore, this activity is a good medium for me to learn more about business and improve the progress of my business in the future.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Mohd Hafizar, Norzulaika
2019212482
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Ithnin, Hafini Suhana
UNSPECIFIED
Subjects: H Social Sciences > HF Commerce
H Social Sciences > HF Commerce > Business
H Social Sciences > HF Commerce > Business societies > Advertising > By product, profession, service, or industry, > Brand name products
Divisions: Universiti Teknologi MARA, Perak > Seri Iskandar Campus > Faculty of Architecture, Planning and Surveying
Keywords: Online Business; Headscarves; Social Media; Marketing
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/53948
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53948

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