Activewear for Malaysian women focusing on modesty style / Elia Md Zain and Sharifah Alwiah Syed Sahil

Md Zain, Elia and Syed Sahil, Sharifah Alwiah (2018) Activewear for Malaysian women focusing on modesty style / Elia Md Zain and Sharifah Alwiah Syed Sahil. International Journal of INTI, 22 (SI): 3. pp. 15-21. ISSN 0126-5822

Abstract

Modest activewear is one of the alternative outfits to fulfill the needs of modesty looks while doing an activity for the Muslim especially women. There is lack of choices for activewear designs in the market and excessive attention towards Malaysian women which are concerned about modest appearances during their workout. (Ilyashov, 2017). The intention of designing modest activewear was to provide more options of activewear clothing line or leisure outfit for their active lifestyles. The objectives of this study were: 1. To identify the important features to be considered in designing modesty activewear design: 2. To experiment the potential materials and suitable designs for modesty activewear: 3. To contribute a module for designers and manufacturers in getting the suitable designs in relation to style and materials for modesty activewear. In order to achieve the objectives, this research has been conducted by using mixed methods which are observation session at four (4) selected location to study the current trend, styles and materials according to several sports brands, interviews with two (2) local experts in the apparel manufacturing industries and academicians, the questionnaires were distributed to fifty one (51) respondents around Klang Valley in order to gain the information about their acceptance of modesty activewear which were selected based on their involvement in sports. Experimentations were conducted during the preliminary and post-test in order to fulfil activewear designs which focused towards modesty look. As a conclusion, all of the objectives had been achieved in producing the activewear focusing on modesty style for women with the right materials.

Metadata

Item Type: Article
Creators:
Creators
Email / ID Num.
Md Zain, Elia
UNSPECIFIED
Syed Sahil, Sharifah Alwiah
sharifahalwiahsyedsahil@uitm.edu.my
Subjects: T Technology > TT Handicrafts Arts and crafts > Clothing manufacture
T Technology > TT Handicrafts Arts and crafts > Clothing manufacture > Dressmaking and women's tailoring. Fashion
Divisions: Universiti Teknologi MARA, Shah Alam > Faculty of Art and Design
Journal or Publication Title: International Journal of INTI
UiTM Journal Collections: Others > Jurnal INTI
ISSN: 0126-5822
Volume: 22
Number: SI
Page Range: pp. 15-21
Keywords: Activewear, Modesty Style, Attire, Microfiber
Date: 2018
URI: https://ir.uitm.edu.my/id/eprint/53344
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