Case Study : Syarikat Muda Osman Sdn. Bhd / Ain Nadia Mazlan

Mazlan, Ain Nadia (2021) Case Study : Syarikat Muda Osman Sdn. Bhd / Ain Nadia Mazlan. [Entrepreneurship Project] (Unpublished)


We gained a lot of new information about businesses in the real world by the end of the case study. We also had the opportunity to evaluate the performance of the business using the SWOT analysis, which consists of strengths, weaknesses, opportunities, and threats. Personal online
interview session with the company's owners via Google Meet, as well as reviews from people who have already purchased and tasted the products, were used to conduct the analysis. However, as we're in PKP, my case study is unique. So I've by now decided on the products in Google. This research is about a company based in Pengkala Chepa, Kelantan that is Syarikat Muda Osman Sdn. Bhd. The researcher conducts this study in order to learn so much about who created Syarikat Muda Osman. Besides that, the researcher is also interested in learning more about the
products sold by Syarikat Muda Osman and how the company marketplaces itself. The researchersalso were able to learn about the company's strategy for gaining consumer trust through this study.The positive nature of entrepreneurship in the business allows the company to benefit the most customers. Syarikat Muda Osman's hard work has earned them a reputation for producing high-quality, competitive products. This has enabled the company to remain in the bookstore industry for
an extended period of time. The researcher just used secondary sources from online resources in this
study. Then, the researcher started this research after implementing a web search on the relevant


Item Type: Entrepreneurship Project
Email / ID Num.
Mazlan, Ain Nadia
Email / ID Num.
Thesis advisor
Raja Ariff, Raja Attik Ariffuddin
Subjects: H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
H Social Sciences > HD Industries. Land use. Labor > Risk management. Risk in industry. Operational risk
H Social Sciences > HF Commerce > Business communication. Including business report writing, business correspondence
Divisions: Universiti Teknologi MARA, Kelantan > Machang Campus > Faculty of Computer and Mathematical Sciences
Keywords: Syarikat Muda Osman Sdn. Bhd, Syarikat Muda Osman and SMO
Date: 2021
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