Case Study : FashionValet Sdn.Bhd / Fatin Nur Syazwani Zahari

Zahari, Fatin Nur Syazwani (2021) Case Study : FashionValet Sdn.Bhd / Fatin Nur Syazwani Zahari. [Entrepreneurship Project] (Unpublished)


FashionValet Sdn.Bhd is a e-commerce platform in fashion that located at Kuala Lumpur. This company has been recognized by Malaysian people and also the other countries. In my information, this company has been famous because of the multi-label online site stocking over 400 fashion designer and brands from South East Asia. FashionValet Sdn.Bhd offers a wide selection of ready-to-wear clothes which include Muslimah for swimwear, shoes, handbag, make up, scarves, and accessories and more others product. They also offer their instant delivery services that they are able to provide the best experience for customers around the world. From this case study, I have learned and know many things about how can FashionValet Sdn.Bhd managed to be successful company until now and famous around theworld. Based on my research at the internet and having an interview with workers who works at this company, I have gained more knowledge about their business such as the idea and process of how to start up this FashionValet Sdn.Bhd, the strength and also difficulties thatthey faced, and opportunity with hardship that they need to become a success company. Based on my research, the founders of FashionValet Sdn.Bhd are Vivy Yusof and herhusband, Fadzarudin Shah Anuar. FashionValet Sdn.Bhd have a few physical stores in Malaysia such as Pavillion and Bangsar Village II, Singapore and Brunei. Both of them have built the strength and faced any hardships that they need to overcome when they started thisbusiness such as lack of capital. They also did not take any salary for a few months until the company was stable. They work so hard and they should be praise because of their efforts inencourage many local designer to expand their product to the public and collaborate withthem.


Item Type: Entrepreneurship Project
Email / ID Num.
Zahari, Fatin Nur Syazwani
Email / ID Num.
Thesis advisor
Raja Ariff, Raja Attik Ariffuddin
Subjects: H Social Sciences > HF Commerce > Marketing
H Social Sciences > HF Commerce > Business communication. Including business report writing, business correspondence
T Technology > TT Handicrafts Arts and crafts > Clothing manufacture
T Technology > TT Handicrafts Arts and crafts > Clothing trade
Divisions: Universiti Teknologi MARA, Kelantan > Machang Campus > Faculty of Computer and Mathematical Sciences
Keywords: FashionValet Sdn.Bhd, FashionValet and FashionValet Brand
Date: 2021
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