ENT 530 Business Model Canvas: Cup N' Coaster Company / Liyana Maisarah Nazri ... [et al.]

Nazri, Liyana Maisarah and Abdul Halim, Nurul Syafiqah and Azahari, Amirah Nur Afrina and Hazlan, Nik Amira Batrisyia and Abd Aziz, Siti Zulaikha (2021) ENT 530 Business Model Canvas: Cup N' Coaster Company / Liyana Maisarah Nazri ... [et al.]. [Entrepreneurship Project] (Unpublished)


Cup N Coaster is a new business that provides very innovative products that are quite beneficial to the general population. Cup N Coaster is a multipurpose gadget that serves two primary functions: as a mobile phone charger and as a cup coaster. This is a device that allows you to charge your phone using hot or cold beverages. Among its benefits is that it is a coaster that not only protects your table from cup rims, but also charges your smartphone via a hot or cold beverage.
In today's world, smartphone use becomes critical, and almost everyone will have one for daily use. Through our observations, we have determined that this gadget is essential and absolutely required by a large number of individuals. This is because it is extremely simple to use and complex, which solves the problem of charging the smartphone without using energy and is totally dependent on the ambient temperature. These chargers power smartphones through the heat generated by a fire or a coffee cup. There are more powerful chargers available, however this can help those who are unable to create electricity for their electronics.
This project will define the Cup N Coaster products' business model canvas, which includes customer segments, value propositions, channels, customer relationships, revenue streams, key activities, key resources, key partnerships, and cost structure.


Item Type: Entrepreneurship Project
Email / ID Num.
Nazri, Liyana Maisarah
Abdul Halim, Nurul Syafiqah
Azahari, Amirah Nur Afrina
Hazlan, Nik Amira Batrisyia
Abd Aziz, Siti Zulaikha
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Business
Q Science > QA Mathematics > Instruments and machines > Electronic Computers. Computer Science > Mobile computing
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management
Keywords: Business, product, gadget
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/52736
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