Gamers Youth / Muhammad Imran Daing ... [et al.]

Daing, Muhammad Imran and Azrul Affendi, Muhammad Safuan and Mohd Azli, Muhammad Thaqif Hilman and Ahmad Suhkri, Muhamad Irfan (2021) Gamers Youth / Muhammad Imran Daing ... [et al.]. [Entrepreneurship Project] (Unpublished)

Abstract

This business is based on partnership where it consists have 4 members which hold their own position which is crucial to the company the positions are General Manager, Administrative Manager, Operational Manager, Marketing Manager, and Financial manager. Our company is a service company where we made an application a service to our customers. Our team decided to make application service is because after doing market analysis, our team realize that there is a lack of educational app for middle schoolers. The market size for educational application is big which is MYR 15.28 Million and the prominent app in the market is U-Dictionary, Google Classroom, Dualingo, Kahoot and Quizlet. Our team plan to get 5% of the market shares when our application enters the market.
Continuing on with the information of our service/product. Our application is called Pro Sejarah. As in the name, our application specialize in History subject. History subject is a subject where student have to learn a lot of facts, and at school student have to go through 1 hour straight of continuous input facts which may lead to students getting bored or even worse become less interested about this subject. To counter way this implication, another way of learning this subject must be made. This is when our application comes in play, our application utilize the gamification of education which have proven its effectiveness throughout its existence. By using our application, not only it attract students to learn more about history subject but also making them have more motivation to learn it and compete in getting high score with their peers. In conclusion, our business not only brings profits to us but also the customers. Our team predict that our service will bring a huge impact to the market and will give back a huge profit for our company. Our marketing team forecasted that our sales each month will an average or MYR 210 000 and total up in the first year would be MYR 2.52 Million and it will increase for 10% by our 2nd year and 15% by our 3rd years of service. Overall, our service will bring positive implication to users and thus, indirectly increase the quality of education quality.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Daing, Muhammad Imran
2019222638
Azrul Affendi, Muhammad Safuan
2019278776
Mohd Azli, Muhammad Thaqif Hilman
2019260784
Ahmad Suhkri, Muhamad Irfan
2019223276
Contributors:
Contribution
Name
Email / ID Num.
Advisor
Ismail, Shaira
UNSPECIFIED
Subjects: H Social Sciences > HF Commerce > Business communication. Including business report writing, business correspondence
H Social Sciences > HF Commerce > Business communication. Including business report writing, business correspondence > English language
L Education > LG Individual institutions
L Education > LG Individual institutions > Asia > Malaysia
L Education > LG Individual institutions > Asia > Malaysia > Universiti Teknologi MARA > Pulau Pinang
L Education > LG Individual institutions > Asia > Malaysia > Universiti Teknologi MARA
L Education > LG Individual institutions > Asia
Divisions: Universiti Teknologi MARA, Pulau Pinang > Permatang Pauh Campus > Faculty of Business and Management
Keywords: Business, Customers, Educational
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/52592
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