Rolex: Watches / Muhammad Irfan Suhaimi ... [et al.]

Suhaimi, Muhammad Irfan and Izzuddin, Muhammad Syahrul and Mohd Ramli, Maisarah Alia and Azman, Nur Fatin 'Aqilah and Mohamad Hashim, Nurkamalia Natasha (2018) Rolex: Watches / Muhammad Irfan Suhaimi ... [et al.]. [Entrepreneurship Project]

Abstract

The company major strength is their product quality. Mostly, the company have the high quality to keep stay along and not easy to break down. The weakness of the company is about their cost that is too expensive. Next, the opportunity of the company benefit from acquiring additional established luxury brands and lastly, the threat of the company is mobile phones acting as substitutes of the watches. To conclude this executive summary, SWOT analysis helps a companies to figure out any problems and try to find the solution to improve. So the companies can reduce the weakness and increase the strength of the product that made by the companies. We also made some improvement and recommendation.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Suhaimi, Muhammad Irfan
UNSPECIFIED
Izzuddin, Muhammad Syahrul
UNSPECIFIED
Mohd Ramli, Maisarah Alia
UNSPECIFIED
Azman, Nur Fatin 'Aqilah
UNSPECIFIED
Mohamad Hashim, Nurkamalia Natasha
UNSPECIFIED
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Mazlan, Nurul Farhana
321611
Subjects: H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > New business enterprises
Divisions: Universiti Teknologi MARA, Johor > Pasir Gudang Campus > Faculty of Business and Management
Keywords: Business plan, Watches, Rolex, UiTM Pasir Gudang
Date: 2018
URI: https://ir.uitm.edu.my/id/eprint/51970
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