ENT600: McDonald’s Precint 2, Putrajaya franchise / Muhammad Afiq Brohan, Nor Hanani Arifin and Muhammad Zahiruddin Md Din.

Brohan, Muhammad Afiq and Arifin, Nor Hanani and Md Din, Muhammad Zahiruddin (2018) ENT600: McDonald’s Precint 2, Putrajaya franchise / Muhammad Afiq Brohan, Nor Hanani Arifin and Muhammad Zahiruddin Md Din. [Entrepreneurship Project] (Unpublished)

Abstract

This study focuses on the management strategy and technology use in a fast-food restaurant which has experienced prosperous growth over the last three decades. McDonalds is a one of a famous and establish fast-food restaurant in Malaysia. To maintain it the company uses advance technology in a number of ways. In fact, without the technology, McDonald's would not be able to operate as it does today. From taking orders to completing the orders everything involves a computer. A network system is used to take the order which is then sent in the back also through the system in order for the food to be cooked.

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Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Brohan, Muhammad Afiq
UNSPECIFIED
Arifin, Nor Hanani
UNSPECIFIED
Md Din, Muhammad Zahiruddin
UNSPECIFIED
Subjects: H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
H Social Sciences > HF Commerce > Business
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Health Sciences
Keywords: Technology, Fast-food restaurant, Network system
Date: 2018
URI: https://ir.uitm.edu.my/id/eprint/51607
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