Mango Slurpp / Norfarah Ain Abd Murad

ABD MURAD, NORFARAH AIN (2018) Mango Slurpp / Norfarah Ain Abd Murad. [Entrepreneurship Project] (Unpublished)

Abstract

This Individual Assignment is about the social media portfolio that had been assigned to students that take subject ENT 530 Entrepreneurship for Semester July- Dec 2018. In this portfolio, students need to run a business and must use social media as the platform by utilizing Facebook (FB) to market the business. So, I had chosen to sell Mango Slurpp which was the product and used FB as the platform to market it. The main priority in selling this product is to provide the best mango pudding which using the best type of mango which is Harumanis Mangoes from Perlis. By providing the best mango pudding, Mango Slurpp can be served chill and can be the dessert after meal. When doing posting in FB, I am using soft sell and hard sell technique to make sure that customers are attracted to buy my Mango Slurpp.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
ABD MURAD, NORFARAH AIN
2015836772
Contributors:
Contribution
Name
Email / ID Num.
Journal Advisor
ZAINAL ABIDIN, ZANARIAH
UNSPECIFIED
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
Divisions: Universiti Teknologi MARA, Shah Alam > Faculty of Business and Management
Keywords: Maggo, Food, Fruit
Date: November 2018
URI: https://ir.uitm.edu.my/id/eprint/51311
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51311

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