Eastazham Sdn. Bhd. / Iasmul 'Azham Ibrahim

Ibrahim, Iasmul 'Azham (2016) Eastazham Sdn. Bhd. / Iasmul 'Azham Ibrahim. [Entrepreneurship Project] (Unpublished)


Eastazham Sdn. Bhd. offers army products for customers which is providing the army digital bedsheet which can give high satisfaction for consumer. My clients is customers identifying as middle and low class who want consume product with affordable price of product. This product marketing is actually targeting Malaysian Army Personnel because of their task in operation or outstation task which require them to have a sophisticated bedsheet to use. This product can be delivered to customer or customer can buy this item by using cash on delivery for certain area which cover for delivery. As a new seller, social media such as Facebook is using as medium for marketing to introduce, advertising and also purchasing to be conduct. Mostly, my house is use for the business location. However, method that were using for selling this product is by cash on delivery (COD) which the product will be send to the customer if they are in the area. For customer which is outside the area, delivery by post is use in order to delivery this product tothe customer. My target that will be someday, that my product will be consume by all personnel in the army that serve in Kelantan region and also in Malaysia. This is an opportunity for my company to growth as a new company that provide a new product in the market and this will first step for me to develop my business either in the big shop or as an online marketer in Malaysia. I am believe that someday that I will be able to achieve my business goal with support from the customer all over Kelantan and in Malaysia. I really hope that I will get return on our capital within short time and my current ratio will cover our liabilities and put our business in comfort stage with the highest.


Item Type: Entrepreneurship Project
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Ibrahim, Iasmul 'Azham
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Journal Advisor
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
Divisions: Universiti Teknologi MARA, Shah Alam > Faculty of Business and Management
Keywords: Social, Media, Digital
Date: November 2016
URI: https://ir.uitm.edu.my/id/eprint/51306
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